Sephora Launches ‘Asia Store of the Future’ This Month

Beauty and technology converge at Raffles City Shopping Mall in Singapore.

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By: TOM BRANNA

Editor

Technology is at the heart of the design for Sephora's new store in Singapore. The 4,585 square-foot store is located in Raffles City Shopping Mall. Set to open next week, the store includes a curated selection of products and an emphasis on mobile apps that promise to help shoppers pick just the right product. For example, Scan to Interact technology inside the mobile app enables shoppers to scan all the products through either barcodes or QR codes that takes them directly to Sephora&#0...

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